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Formula contains 'SynchroShieldRepair' technology, which is said to self-repair when thinned by rubbing or movement.
April 3, 2024
By: TOM BRANNA
Editor
Just ahead of summer, Shiseido launches Ultimate Sun Protector Lotion SPF 60+. The formula contains new SynchroShieldRepair Technology. Shiseido describes it as a “protective veil” that’s strengthened by heat, water and sweat. It even self-repairs when thinned by movement or rubbing for an even, consistent layer of coverage that lasts. Shiseido maintains that the HeatForce technology is activated on hot days, after the formula is applied to the skin. To activate the WetForce technolo...
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